Watch This Space is a specialist digital experience agency. By creatively blending emerging behaviours and technologies, we transform the experience, heighten the reaction and deepen the level of engagement.
Fabric of Society Anytouch Technology
Creative, tactile extension. Our any-touch experience seamlessly (pardon the pun) made Telstra’s in-store activation hand on and fun.
Augmented Reality Fashion
The idea behind the Madame Tussauds franchise is to get people up close and personal with their favourite superstars. So with that in mind we created a selection of augmented reality (AR) experiences that put the visitors in the centre of action.
St George Bank
Interactive Christmas Window
Bringing the Christmas spirit to life while delivering brand awareness in a unique way. This award winning experience with over half-a-million Facebook views, brought the excitement of unwrapping a present to the larger-than-life screens in St George branch windows.
Mixed Reality Goggles
Remember the advertising expression, show don’t tell. Well, the installation worked because it showed people the real-life application of the technology rather than telling them about it.
Financing a new car in a shopping centre is a pretty big departure from the traditional method. That’s why we used a different stop and engage approach than we would in a typical showroom.
An award-winning twist on Christmas makes Telstra the leading telecommunications when it comes to innovation
Summer of Wi-Fi
This is a prime example of putting the idea first and finding the best technology to match the experience. In this instance, the best tech for the job was human beings. That’s right, actual real people.
Augmented Reality Dinosaurs
No matter your age, size, or techno ability, our augmented reality (AR) Dinosaurs don't discriminate. They deliver the same shock and awe to every single person that cares to look up at the interactive experience.
Kelly Tarltons’ Turtle Rescue
Mixing physical and digital, we designed a goal centric experience which took kids (and adults) through a typical Kelly Tarlton turtle rescue.
For years Telstra was known as the “good coverage” telco. Not necessarily a bad thing, but they were becoming irrelevant to younger audiences who were looking for new and exciting brands. Our augmented reality Bubbies helped change this perception by creating a genuinely fun interactive experience using innovative technology.
During our research we found that the biggest barrier to entry for trying on diamond rings was the perceived feeling of obligation to buy. By coincidence we were experimenting with 3D hand tracking in our lab. Once these two were married the results were obvious.